We're snooping your pages.  We're creeping your posts.  We're sharing your stuff.
We will not discriminate.  (Although we will often poke fun.)


Boston Next Step: Community-Driven action is the antidote for tragedy

We have a soft spot for any community who gathers out of common ideals of compassionate social good.  So we love the work of Lynn and Doug Julian, who created Boston Next Step, a community-driven organization committed to the ongoing recovery of survivors of the Boston Marathon Bombing in 2013, as well as first-responders, friends and anyone affected by the tragedy.

Read More

Consistent practices. Universal lessons.

What helps us make room or more love?  

We live in a culture which praises aggression and accomplishments that we "do for ourselves." Yet those who are consistent and disciplined in a practice are graced with the ability to also create more generosity, more temperance, and more good.

Today's Snoop came from J.R. Hitchcock, and alumnus from the remarkable Next Level team, Epic.  It's a bit of inspiration that echoes the sentiment from above in a simple, charming way.

Many of us have seen stories and tales of the remarkable Mrs. Shepherd, but we honestly don't think hers is an example that can be too often mentioned. It's hard not to admire the message her work sends about how external aesthetics can marry with internal grace in a way that not only is without conflict, but to the mutual benefit of both.  

Give a little love. Get a little love.

Sometimes the Snoop is deep within the world of strength and aesthetic sports, and other times it is high above in the clouds of philosophy.  Today is one of those latter days.

The Third Law all athletes agree to when joining Next Level is "Pay it forward."  There is value in all gifts and all accomplishments.  This value has worth. So if we commit to paying an equal value – even if that payment looks different than how we received it – then our work would have meant something in the world.

Well, today, The Next Level was asked (again) to "pay forward."  So we Snooped our own message from our good friend, Next Level alumnus Peter Munoz-Bennett (The Drive(n))>  He simply suggested that we "pay it forward," and he left us this inspiring video.

And so, we're doing just that.

Remember the Third Law.  Use all you've been given and pay forward!

No matter how athletic you are, this video will still out-cool you.

This was a random Snoop from our buddy, personal trainer Yovanny, who posted it and we immediately all felt like we are slovenly bastards.  

Whenever pure athleticism is presented, it is natural to feel awareness of your own shortcomings creep to the front of your mind.  However, when that athleticism is not only something cool, but something rare, well, it's a whole new level of "I'm nuthin' but a lil guy" vibe.  These guys hit it so well they make roller-skates – the cliché of tacky – somehow look like the answer to coolness-acquisition.

We had to Snoop this in the name of showing how athleticism and being fit can be employed for WAYYY better purposes than just being athletic and fit.

Gina gets your (gym) mojo back.

It happens to all of us. But you often we keep it a secret. We don't like to tell people: "I've lost my mojo. I just can't get me fire up anymore." So we continue going to the gym and feel less and less motivated.

Is it the end of the line? Not according to Gina Melnik. The passion can be brought back to your listing, it just takes a little bit of intelligence rather than demand.  If there's anyone around here who always delivers an incredible amount of intelligence, it's Gina.  

Recently, she was published at on the phenomenal women's strength and lifting website, with an article discussing ways to bring your mojo back. Head over there and get your fire back!

Strongwoman Kim Berg at the Arnold

We've been friends with the amazing Kim Berg for a few years and her example and abilities never cease to amaze, dazzle and inspire our own athletes.  So we were psyched to finally be able to Snoop on her!

Kim posted a video of her amazing work in the StrongWoman Nationals at this years Arnold Sports Festival.  She came in second but remains in first as an inspirational leader in our opinion!

Congratulations, Kim!  Looking forward to seeing what amazing accomplishments you have in the future!!!